The 90-Day Volunteer Recruitment Roadmap
Build a 90-Day Campaign to Attract Enthusiastic, Committed Volunteers in Just 3 Weeks
May 4-22, 2026
Step-by-Step Tutorials
4 hours of expert instruction and tools to learn at your own pace with tools & templates to guide action
Live Coaching Calls
4 live group calls to ask questions and get direct feedback on your recruitment plan, assets, & progress
Pop-Up Community
A place to network, ask questions, and share ideas with fellow students throughout the course
Self-Paced Course Modules
In this focused course, you will learn how to build a high-converting, repeatable system that floods your organization with quality, committed volunteers and firmly establishes your nonprofit as the “go to” place to serve.
In these focused lessons, you will learn how to ...
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Begin building a list of interested people today
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Set focused 90-day recruitment goals
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Define key dates & targeted roles
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Pinpoint the ideal volunteer audiences you want to attract
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Develop a Rapid Response Plan
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Get your website (and VMS) set to convert browsers to joiners
In these focused lessons, you will learn how to ...
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Develop heart-centered messaging and appeals
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Choose the right channels to share your message
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Turbocharge word of mouth referrals
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Boost traffic to your website and events
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Maintain momentum with nurture emails
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Boost conversions with urgency & FOMO
In these focused lessons, you will learn how to ...
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Map the volunteer journey to reduce lags in the process
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Use an integrated onboarding strategy to strengthen commitment
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Reduce turnover in the transition from training to service
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Save time by automating parts of your onboarding process
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Warmly welcome new volunteers using simple email framework
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Track and adjust your 90-day recruitment plan so it improves over time
Live Coaching Calls
Students have the chance to meet their peers and get direct feedback from the instructor on their volunteer recruitment strategy, messaging, and assets.
Call Schedule
🎯 Kick Off Call - Monday, May 4
🎯 Coaching Call - Friday, May 8
🎯 Coaching Call - Friday, May 15
🎯 Coaching Call - Friday, May 22
All Zoom calls start at 12pm Eastern / 9am Pacific / 5pm GMT and are 90 minutes each top allow for plenty of live coaching. Each will be recorded and posted within a few hours.
Certificate of Completion
(worth 10.0 CVA hours)
A personal verification will be automatically awarded and emailed to each student after all self-paced modules are completed.
This Course is Perfect For ...
Anyone who wants to build a reliable pipeline of volunteer support, even if they've "tried everything."
🙌 Volunteer Managers & Coordinators
🙌 Nonprofit Marketing Staff
🙌 Executives at Small Nonprofits
🙌 National Service Members
🙌 Grassroots Organizers
🙌 Volunteers Who Lead Teams
Build a Better Recruitment Strategy Now!
Select the quantity of student seats at checkout.
BONUS Add On - ONLY $39!
360° Volunteer Appreciation Certificate
In this self-paced certificate course, you will learn how to develop a multi-tier volunteer recognition plan that rewards volunteers at every step of their lifecycle and keeps them engaged, all without breaking your budget.
What you'll get:
- Seven on-demand lessons (160 minutes of video) to watch at your own pace
- "Volunteer Appreciation: 50 Simple Ways to Show Your Love" eBook
- Time-saving cheat sheets, tools, & course slides for note taking
- A place to ask questions & get answers inside the course
- A completion certificate
Instructor
Tobi Johnson, MA, CVA
Founder, VolunteerPro
With over 25 years of direct experience leading and training both paid staff and volunteers, Tobi will share her best tips and insights on how to to foster an inspired team culture that results in high engagement, low drama, and a positive impact on your mission.
Got Questions?
Reach out to wecare@volpro.net. We'd be happy to assist.
